Oktoberfest Brisbane 2019 – Australia’s largest German festival

More than 40,000 people are expected to descend on the Brisbane Showgrounds this year as Australia’s largest German festival Oktoberfest Brisbane returns from Oktober 11 – 13 and 18 – 20.

Culture-seeking enthusiasts from across Queensland and beyond will travel to the iconic festival to don their Dirndl and Lederhosen and indulge in a fun-filled feast of authentic German foods and traditional entertainment.

German-Australian husband and wife duo and event directors Kim and Boris Zoulek said Oktoberfest Brisbane brings to life the rich cultural heritage at the heart of Munich’s famous Oktoberfest and other folk festivals across Germany.

“Everywhere you look, from the four kilometres of blue and white ceiling fabric, wooden flooring and lighting fixtures in the main Oktoberfest Tent, through to the live band we fly out from Bavaria every year and the selection of food vendors, we place enormous emphasis on getting the festival feeling right,” Boris says.

“There are so many beautiful things, delicious things, and fun things in German culture – and the beer is part of that – and when you put people in an environment that has been carefully created with all of them, the atmosphere is electric and people really embrace their inner German.”

Oktoberfest Brisbane’s German culinary offering is unrivalled in Australia with around 10,000 sausages and 6000 pretzels enjoyed each weekend at the festival along with a raft of traditional sweets like Black Forest cake and Appel Strudel for those with a sweeter tooth.

Saturdays even offer the chance to start the day with a Weißwurst Frühstück {Bavarian breakfast} complete with Weißwurst {white veal sausages}, freshly baked Brezn and a Weissbier {wheat beer} to wash it all down. You may also spot Kim and Boris who enjoy the tradition each year.

Regulars at Oktoberfest Brisbane will return for the atmosphere alone, as the Bavarian Oompah Band ‘Münchner Buam’ pumps the lifeblood throughout the festival with a mix of traditional folk songs and crowd-favourite sing-a-longs.

Surrounded by food stalls, carnival rides and roving entertainment, the outdoor Munich Biergarten offers the perfect place to relax and indulge in the sounds, smells and tastes of a traditional German festival as the Brisbane Showgrounds transforms into a mini Bavaria.

The Kinderzone will again offer plenty of fun for the little ones and ample seating and shade for when they are tuckered out from the rides which are free on Sundays. Autoshow on the final Sunday will also return with a display of vintage, classic and late model German marques.

Kim encouraged people to come along to Oktoberfest Brisbane and see first- hand why the festival was a highlight on the city’s major events calendar.

“It’s about being with friends and family, enjoying the moment, the food and where you are. It’s all of those things together and there is nowhere else you can experience it in Australia except for when October rolls around in Brisbane,” she says.

“Queensland has an incredibly rich German community and every year the family of suppliers, vendors and support staff behind the festival grows stronger and their passion is reflected in what people experience when they walk through the gates.”

OKTOBERFEST BRISBANE ESSENTIALS

Dates: 11-13 & 18-20 Oktober 2019

Where: Brisbane Showgrounds (600 Gregory Terrace, Bowen Hills)

Tickets: Tickets available from $23 online or from $27 at the gate. Minors enter free but must be accompanied and supervised by a responsible adult. Visit OktoberfestBrisbane.com.au/tickets.

Ever heard a German use the word Gemütlichkeit?

There is no direct English translation, but step inside the Main Tent at Oktoberfest Brisbane for five minutes and you'll get a pretty good feel for the warmth and positive cheer that this word encapsulates.

Thanks to the fantastic media support for Oktoberfest Brisbane again this year, around 40,000 culture-seekers will continue to come to this festival annually to experience the Gemütlichkeit for themselves!

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Inaugural 'Oktoberpole' spectacle sparks media interest

Plenty of excitement surrounded the arrival of nine burly Bavarian blokes in Brisbane to introduce a traditional German ceremony marking the start of Oktoberfest Brisbane celebrations. 

They were here to help raise Brisbane's inaugural 'Oktoberpole' - a 24-metre tall and 1100 kilogram timber pole - outside City Hall in a spectacular feat using only long sticks and the man power of up to 40 volunteers.

As Oktoberfest Brisbane's PR partner, we did our bit raising awareness for the event itself including media previews in the lead up and securing news crews on site to capture all the action. 

Some great TV, print and digital media coverage highlights including this story here in the Brisbane Times

Volunteers join Bavarian visitors to help raise Australia's first 'Oktoberpole' in Brisbane

Volunteers join Bavarian visitors to help raise Australia's first 'Oktoberpole' in Brisbane

PR partner for Oktoberfest Brisbane 2017

BG Consulting is delighted to join the ever-growing Oktoberfest Brisbane team as the official PR partner for 2017. 

The consultancy supported the event in 2016 and will continue to enhance the profile of this magnificent celebration of German culture and tradition, while driving publicity around some exciting new additions to the festival line-up. 

This year the Bavarian Purity Law will be brought to life by challenging eight local breweries to craft true-to-style German beers as part of the inaugural Bavarian Brewing Competition. 

Brisbane will also witness the raising of Australia's first 'Oktoberpole', a localised celebration of the traditional German Maypole {Maibaum}, to officially launch Oktoberfest Brisbane festivities. 

These additions will add to the cultural significance of the event which this year will mark its mighty 10th installment at the Brisbane Showgrounds from Oktober 6-8 and 13-15. 

PR activities are underway as Jessica Skarratt from Channel 7's Great Day Out interviews Oktoberfest Brisbane directors Kim and Boris Zoulek. 

PR activities are underway as Jessica Skarratt from Channel 7's Great Day Out interviews Oktoberfest Brisbane directors Kim and Boris Zoulek.