Kane Reiken | Rising star, great bloke

Congratulations to long time friend Kane for taking out the Guardian's Outbrain Rising Stars competiton. 

"I always bring it back to the end user. Think of that person as a spoiled child who is allowing you a fraction of their time. They don’t owe you anything. Good content needs to be something that captures their short attention span and then somehow makes them actually ‘give a damn’ about it."

Read the full story here

Kane Reiken crowned Outbrain rising star (source: The Guardian)

Kane Reiken crowned Outbrain rising star (source: The Guardian)